“Shop Laurens County First” Undergoes Revamping

     The Shop Laurens County First campaign is taking a few months off with plans for return bigger and better than ever. Greg Alexander, president and CEO of the Laurens County Chamber of Commerce, said the Shop Laurens County First committee decided last week to revamp and retool the campaign to build on the past success of the awareness program. He said “We’re going to take the next few months to survey our members and gather information to put together a new plan,” adding “We believe that SLCF is an important initiative for Laurens County and that it is vital for the chamber to continue this effort in support of local business.

Alexander said Shop Laurens County First was successful from 2009-2012 but noted the committee saw the interest wane a little last year. He added “In order to continue Shop Laurens County First, it needs to be raised to the next level in terms of generating greater excitement, broader awareness and more impact,” Alexander said. The SLCF committee is currently working on survey questions which will be sent to all chamber members to gather broader input into the program going forward.